Sunrise Psychiatric NP Services
Effective Date: September 1, 2026

Sunrise Psychiatric NP Services (“we,” “us,” or “our”) respects the privacy of patients, prospective patients, website visitors, and others who interact with our practice. This Privacy Policy describes how we collect, use, protect, and disclose personal information through our website, communications, and practice operations.

This Privacy Policy does not replace our Notice of Privacy Practices, which describes how protected health information may be used and disclosed under the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and applicable New York law.

1. Information We Collect

We may collect the following types of information:

• Contact information: Name, email address, telephone number, mailing address, and preferred method of communication.

• Appointment and service information: Information submitted when requesting an appointment, completing forms, or communicating with our office.

• Health information: Information related to your mental health, treatment, medications, insurance, payment, or care. Health information collected in connection with treatment is handled as protected health information under applicable law.

• Website information: Information automatically collected when you visit our website, such as device type, browser type, IP address, pages viewed, date and time of access, and general website activity.

• Communications: Information you provide when contacting us by phone, email, text message, patient portal, website form, or other communication method.

Please do not submit urgent medical or mental health concerns through a general website contact form or email. If you are experiencing a mental health emergency or believe you may harm yourself or someone else, call 911, call or text 988, or go to the nearest emergency department.

2. How We Use Information

We may use personal information to:

• Respond to inquiries and appointment requests.

• Schedule, provide, coordinate, and manage psychiatric and mental health services.

• Verify insurance coverage, process payments, and conduct billing activities.

• Communicate about appointments, treatment-related administrative matters, and practice operations.

• Maintain clinical records and comply with legal, licensing, professional, and regulatory obligations.

• Improve the functionality, security, and performance of our website and services.

• Protect the rights, safety, and property of patients, staff, and others.

We do not sell protected health information or use it for marketing without authorization when authorization is required by law.

3. Protected Health Information

Health information created, received, maintained, or transmitted by Sunrise Psychiatric NP Services in connection with healthcare services may be protected by HIPAA and other federal and state privacy laws.

We may use or disclose protected health information for treatment, payment, and healthcare operations, as permitted by law. We may also use or disclose information when required or permitted by law, including for public-health reporting, suspected abuse or neglect reporting, health oversight activities, court orders, or to help prevent or lessen a serious and imminent threat to health or safety.

Mental health information may be subject to additional confidentiality protections under New York law and other applicable laws. Information from substance-use-disorder treatment programs may also be subject to additional federal confidentiality protections.

For more information about your rights regarding protected health information, please review our Notice of Privacy Practices.

4. Communications

We may communicate with you by phone, voicemail, email, text message, patient portal, or mail, based on the contact information and preferences you provide.

Electronic communications may carry privacy and security risks. Please do not send detailed clinical information, medication requests, or urgent concerns through unsecure email or text message unless we have specifically instructed you to do so through an approved communication method.

You may request an alternative method or location for receiving communications when reasonable. To update your communication preferences, contact our office.

5. Website Cookies and Similar Technologies

Our website may use cookies or similar technologies to support website functionality, remember preferences, analyze website traffic, and improve the user experience.

You may adjust your browser settings to refuse or delete cookies. Disabling cookies may affect certain website features.

If the website uses third-party scheduling, patient portal, payment, analytics, or communication services, those services may collect information according to their own privacy policies. We encourage you to review their policies before providing personal information through those services.

6. How We Share Information

We may share personal information only as appropriate and permitted by law, including with:

• Healthcare professionals, facilities, and service providers involved in your care.

• Health plans and billing entities for payment and coverage purposes.

• Vendors and business associates that provide services on our behalf, such as electronic health record, billing, secure communication, telehealth, or information-technology services.

• Government agencies, law enforcement, courts, or other parties when required or permitted by law.

• Other individuals or organizations when you provide written authorization or when disclosure is otherwise allowed by law.

We require service providers who handle protected health information on our behalf to protect that information as required by applicable law.

7. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information and protected health information from unauthorized access, use, disclosure, alteration, or destruction.

However, no website, email system, internet transmission, or electronic storage system can be guaranteed to be completely secure. Please use caution when transmitting information electronically.

8. Data Retention

We retain personal information and clinical records for as long as necessary to provide services, meet legal and professional record-retention obligations, resolve disputes, enforce agreements, and maintain business records.

9. Your Privacy Rights

Depending on applicable law, you may have the right to:

• Request access to certain information we maintain about you.

• Request correction of inaccurate or incomplete information.

• Request confidential communications by an alternative means or at an alternative location.

• Request restrictions on certain uses or disclosures of protected health information.

• Receive an accounting of certain disclosures of protected health information.

• Receive a copy of our Notice of Privacy Practices.

• File a complaint if you believe your privacy rights have been violated.

Certain rights may be limited by law. We will respond to requests in accordance with applicable legal requirements.

10. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy, security, or content practices of third-party websites. Please review the privacy policies of those websites before submitting information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated policy will be posted on our website with a revised effective date. Your continued use of our website after changes are posted constitutes acknowledgment of the revised policy.

12. Contact Us

For questions about this Privacy Policy, requests related to personal information, or concerns about privacy practices, contact:

Sunrise Psychiatric NP Services
536 N 5th St
New Hyde Park, NY 11040 or [email protected]

For concerns regarding protected health information, you may also request a copy of our Notice of Privacy Practices or submit a written privacy complaint to the practice. You will not be retaliated against for filing a complaint.